Because your website portfolio will be the first impression you make on potential employers and customers, you should make every effort to showcase your greatest work. This guide is for you if you don’t know where to begin with your website portfolio or if your profile needs some TLC.
We’re about to reveal the 8 steps to creating the ideal portfolio website.
1. Make Use Of A Logo
Create a logo that reflects your creative style while also describing who you are as a designer. Keep in mind that when people come to your site for the first time, their eyes are drawn to your logo. You’re hoping to make a good first impression.
Though your logo will be one of the first things your visitors see, you do not need to go overboard to show off your personal style. It’s totally acceptable to just spell out your name in a stylish manner. It’s standard practice to link your logo to your homepage so that users can return there at any time.
Here are some excellent examples of logos produced by web designers that are basic yet effective.
2. Come up with a unique tagline
On a portfolio website, nothing is worse than a cliched tagline. After all, the whole point of a website portfolio is to showcase your artistic abilities. Avoid cliché taglines and instead, come up with something that accurately reflects your personal style.
Avoid using terms like “howdy,” “hello there,” and “welcome.” Instead, choose a term that expresses your abilities and why you are superior to your colleagues.
Here are some outstanding taglines used by other web designers to draw attention to themselves.
With just a few sentences that represent his overall approach, Jim Ramsden does an excellent job of keeping his slogan concise.
3. Make a clear list of your services.
Most people want to know what services you provide as quickly as possible. Don’t make them look it up on your website. It’s likely that you’ll lose them.
You should highlight the services you offer on your website portfolio in a prominent area, such as the front page. You might also think about adding a “services” tab or building a distinct website for each of the services you provide. The importance of a prominent position on your home page should take precedence over adding a services option.
4. Include only the best in your portfolio of work.
It’s a given that you should include your actual work in your website portfolio, but you’d be amazed at how many individuals do. Your best work should be displayed in your website portfolio. As a result, only the finest of the best should be included.
As a designer, you are most certainly proud of your work, but it is critical to take a step back and look at it through the eyes of a possible employer or consumer. Be objective, and ask some of your network contacts, friends, and family for their input. It’s tempting to mention everything you’ve done, but this is a significant mistake that could result in some of your best work going unnoticed.
5. Section “About Me”
Visitors to your website are interested in learning more about you. This is where you may brag about yourself in your “About Me” section. It is critical to distinguish yourself from the herd.
Be informative but brief in your “About Me” section. Visitors do not wish to read an autobiography in its entirety. Get to the heart of your accomplishments and explain why they are significant.
It’s not a bad idea to include a photo in this part to humanize your profile. A picture used to be worth a thousand words, but now a video is worth a thousand words. Consider including a video introduction in your “About Me” section to let visitors learn more about you and your background.
Here are some good instances of designers who have done a good job with the “About Me” section.
We’re back with Devon Stank, and he’s doing a lot of things well. He begins with a brief introduction, followed by a video that explains his motivation for doing the work he does. As you read down, you’ll learn more about who he is as a person and how his experiences influenced his career path.
6. Make Your Contact Information Visible
If you recall nothing else from this post, remember to keep your contact information visible and conspicuous. This is where a lot of designers fail. It could be as basic as including a contact form on your website or placing little icons in the header or footer.
It’s also a good idea to include buttons for any social media networking sites you use, particularly LinkedIn. Before you add social networking sites to your profile, make sure you don’t have any offensive photographs, videos, or posts that could turn off potential employers or clients.
You could also want to add a separate page for contact information so that you can cover all of your bases. Here are some examples of how different designers put their contact information on their websites.
Although it appears to be a no-brainer, you’d be surprised at how many internet portfolios do not include a CV. A resume, in addition to displaying your work and having a complete “About Me” section, allows a potential employer to gain a better understanding of your related work experience and educational history.
Make it easy for them to access your resume and to download it as a PDF and print it.
8. Start a blog
A blog is an excellent approach to demonstrate your industry knowledge. If the material is SEO optimized, it can also assist your website to be found on search engines. Make sure your blog allows comments so you can communicate with your visitors.
Creating distinctive and entertaining industry-related blog content will demonstrate your competence in the sector, which will help you get more credibility.
If you’re planning to start a blog, make sure you update it regularly with new content. There’s nothing more aggravating for a user than going to a blog and only seeing one or two postings from years ago.
Additional Tips & Tricks for Creating a Fantastic Website Portfolio
Make a note of your location on your website. Some potential employers and clients may not care about your geographical location, but others prefer to work with professionals who are close by.
Make sure the code on your website is up to date. If you want people to take you seriously, the first step is to make sure that all of the codings on your site is working.
Connect your LinkedIn profile to your portfolio on your website. Your LinkedIn page can be a terrific resource for networking with individuals in the web design field, as described briefly in another section. It’s also a wonderful method to highlight your professional accomplishments and ability.
On your website portfolio, including references and testimonials. When we want to know how good a person or a corporation is at something, what do we do first? We look for testimonials or evaluations from other people who have dealt with that company.